Digital vs Plastic Loyalty Cards

Plastic loyalty cards and paper stamp cards are printed, easily lost and can't show a live balance. Digital wallet loyalty cards sit in Apple Wallet or Google Wallet, update points and credit automatically, and carry free push notifications. Customers without a smartphone may still need a physical option.

Digital wallet loyalty cardPlastic or paper card
PrintingNoneCards and stamp booklets
Shows live balanceYesNo
Lost or forgottenRarely, it's on the phoneOften
Reach customersFree push notifications, incl. near your storeNot possible
Shopper insightsAnalyticsLimited
Works without a smartphoneNoYes

Cost

Mobile Passes costs from $0.20 per card per month, and you pay only for registered loyalty cards. There is no setup, retainer or fixed monthly fee; you only pay per active card. There is no lock-in contract.

Frequently Asked Questions

Are digital loyalty cards cheaper than plastic?

It depends on your print volumes. Mobile Passes has no printing costs and is from $0.20 per card per month.

Can customers without a smartphone join?

Keep a physical option for them.

Can existing members get a digital card?

Yes. We can create cards for existing members and you send them by SMS or email, or we send them for an extra cost.

Do customers need an app?

No.

Test a Digital Loyalty Pass for Yourself

Experience how easy and seamless it is for your customers to add a digital loyalty pass. Fill in the quick form below to receive a sample pass directly to your smartphone.

Transform Your Retail & Brand Loyalty Program Today

Fill out the form below. Our expert team will help you launch custom Apple and Google Wallet passes meticulously tailored to your brand's unique loyalty mechanics and marketing objectives.

We respect your privacy. Your information is secure.